The "greater than sign” (>) symbol is a recurring visual motif in this branding campaign to highlight the company’s mission: to deliver more to improve patients’ health.
brand communications
The "greater than sign” (>) symbol is a recurring visual motif in this branding campaign to highlight the company’s mission: to deliver more to improve patients’ health.
brand communications
The company always goes big and bold in promoting its NYC Marathon collection. ASICS has long been the official sponsor of the annual event. The campaign captures the spirit of the brand, highlighting the serious runners’ endless journey.
digital displays, retail POP and social media
ASICS
ASICS
The company always goes big and bold in promoting its NYC Marathon collection. ASICS has long been the official sponsor of the annual event. The campaign captures the spirit of the brand, highlighting the serious runners’ endless journey.
digital displays, retail POP and social media
The company always goes big and bold in promoting its NYC Marathon collection. ASICS has long been the official sponsor of the annual event. The campaign captures the spirit of the brand, highlighting the serious runners’ endless journey.
digital displays, retail POP and social media
The company always goes big and bold in promoting its NYC Marathon collection. ASICS has long been the official sponsor of the annual event. The campaign captures the spirit of the brand, highlighting the serious runners’ endless journey.
digital displays, retail POP and social media
The company always goes big and bold in promoting its NYC Marathon collection. ASICS has long been the official sponsor of the annual event. The campaign captures the spirit of the brand, highlighting the serious runners’ endless journey.
digital displays, retail POP and social media
Cardenas
This brand book captures the unique spirit and personality of this Hispanic grocery chain—a company whose mission is to "keep life flavorful.”
About me
About me
Chevron
When I was briefed with writing multiple scripts to launch Chevron on Tik Tok, I had some questions.
How do you launch big oil on a platform dominated by teenagers?
How do you get the attention of those who hate your brand most, and make them smile?
How do you make a splash on an emerging platform without making headaches for legal?
After some sustainable drilling, I came up with answers. And they were the right ones.
We had the most likes of any oil & gas brand on Tik Tok, and we did it all on a budget of practically nothing. The client was elated.
Chevron (@chevron) Official | TikTok
